Prettia Bubble Hair Coloring

Japanese household and cosmetics-goods company Kao launched Prettia Bubble Hair Coloring in July 2007. Prettia Bubble Hair Coloring is an innovative hair coloring product that uses foam to dye the hair. It contains the extracts of Amino and Royal Jelly to minimize the dyeing damage and restore the hair. It costs only 794 Japanese Yen (or about USD$7.50) and has earned many good reviews from beauty bloggers in Asia. Those reviews conclude:
  • It has an easy and fast application that works for everyone
  • The dye chemicals can transform into foam to blend into hair evenly and effectively
  • The formula doesn't have an unpleasant or pungent smell
  • The finish looks smoothly shiny and the hair doesn't feel dry or damaged

It is available in the shades of:

  • For a milky smooth finish: Marshmellow Brown, Mocha Orange, Milk Tea Brown and Cool Beige
  • For a glossy shine finish: Sweet Pink, Glossy Orange, Glossy Brown, Royal Brown and Honey Brown
  • For a natural looking: Natural Brown, Natural Black and Light Bleach
It is applied just like how you shampoo your hair. The dyeing kit contains two types of liquids, a treatment essence and a pair of plastic gloves.
[Kao's website has a how-to demonstration]

This is a brief translation:
  1. Simply mix two liquids into a container
  2. Close the cap and shake the container (upside down) for five times or more
  3. Gently tilt the bottle and pump out the foam to apply it evenly on dry hair
  4. Blend and lather up into foaming bubbles to cover the whole hair
  5. Leave it for about 20-30 minutes to let the dyeing agents settle in
  6. Rinse off and wash the hair
This is the only hair coloring product that has attracted me for D.I.Y hair dyeing. The easy-to-apply direction looks perfect for beginners like me and also my mother. My mother complains a lot about her gray hair and she doesn't like to frequent the hair salon for dyeing merely one inch growing gray hair. On the other side, it is always exhaustive for her to use most D.I.Y. hair dyeing kits at home as her eyesight begins to deteriorate. Kao's Prettia Bubble Hair Coloring seems like a perfect solution for her.

26 comments:

Tlvsn said...

Thanks for the info, it was more helpful than me trying reading the box myself very slowly.

Beauty Anonymous said...

Hello Tlvsn,

Thank you very much for stopping by!

I am glad the information has been helpful for you. I wonder if you have tried the product. I haven't been able to get my hands on the Bubble Hair Coloring.

Hope you have a nice weekend!

Cheers,

BA

Anonymous said...

Thanks for the info as well. :)

Beauty Anonymous said...

Hi there,

Thank you for stopping by!

I am glad you like the post. I hope the information was helpful for you :)

Cheers,

BA

chantal said...

hi, may i know where i can purchase this prettia bubble hair coloring? thanks

Beauty Anonymous said...

Hello Chantal,

Thank you for stopping by!

Would you let me know where you are located? I know a few online stores to buy this item. But I am not sure if they are the most convenient ways for you.

I am looking forward to hearing from you again. Have a great weekend!

Cheers,

BA

ShirLey LynN said...

Hi, may I know where can I purchase this in Malaysia? Thank!

Beauty Anonymous said...

Hello Shirley lynn,

Thank you very much for visiting!

I don't think Prettia is available in Malaysia at this point. I am sorry about that.

Would you consider buying it at online beauty store? If you are interested in online shopping for this product, I can help you find some online beauty stores that ship this item to Malaysia.

:)

Cheers,

BA

ShirLey LynN said...

Oh...that would be great too! which are the recommended online beauty stores? Thanks a lot!!1

Beauty Anonymous said...

Hello Shirley Lynn,

I am so sorry that I can hardly find any online beauty stores that carry and ship this product to Malaysia.

While I was searching online, I found there are private sellers from different countries actually sell this product on Ebay.

But I understand that ebay is probably not the option what you expect. Please feel free to let me know if there is anything else I can help you with.

Hope you have a wonderful weekend!

Best,

BA

yakashimaya said...

hey .i am interest prettia bubble hair coloring
can i know where located?

Beauty Anonymous said...

Hello Yakashimaya,

Thank you very much for stopping by!

I am very sorry for my belated reply. I am on vacation in Asia. It is sometimes difficult for me to find a time replying readers’ messages. I am very sorry about that.

Kao’s Prettia bubble hair coloring is currently not available out of Japan. There are not many online retail stores that carry this product. As far as I know, Prettia is available at Webichi (www.webichi.com). Unfortunately, Webichi only ships within the US.

I noticed many private sellers from different countries actually sell Prettia on Ebay. Some are private individuals, and some are online stores that provide global shipping. It seems to me that Ebay is the easier way to buy this product.

Do you mind to let me know where you are located? I am more than happy to help you find any online retailers that ship this product to your area. Do let me know if there is anything else I can help you with.

Best wishes,

BA

Anonymous said...

thanks for the info! i have just bought royal brown but i cant read japanese..so thanks for showing me how to use it!
so i wondered what is the small packet? is this for after the dye is in, or during dying process?

Beauty Anonymous said...

Hi there,

Thank you very much for stopping by! I am very sorry for my late reply. I am currently on vacation in Asia. I have been trying to reply readers' messages as soon as I can.

The small packet you mentioned should be the leave-in hair treatment essence which further deep conditions the hair after the dyeing process. It is supposed to apply it on dry hair, and keep hair shiny and smooth. ( It is suggested to wash off the dye, keep hair dry, and then apply the hair treatment essence.)

I hope this helps. Please feel free to let me know if you have any further questions. :)
Hope you have a great weekend!

Best wishes,

BA

Anonymous said...

Can you tell me what is a good site that sells this to US? webichi.com is a little expensive...

Beauty Anonymous said...

Hi there,

The other online retailer I know that carries Prettia and ships globally is Ichibankao.(www.ichibankao.com)

Ichibankao charges $17 each, which includes shipping and handling fees. The price is higher than what it offers at Webichi.

I am sorry that these are the only two online retailer that sell this product. I apologize for the limited information.

I will keep an eye on it, and will keep this post updated if I find other online retailers. Feel free to let me know if you have any further questions.

Cheers,

BA

Anonymous said...

Hi,

I saw Prettia got introduced on Channel V and i am interested.

Is it available in Singapore?

Beauty Anonymous said...

Hi there,

I don't think Kao's Prettia Bubble Hair Color is available in Singapore at this moment.

Will you be interested to buy it from online retailers? Ichibankao is an online retail store based in Japan. (www.ichibankao.com)
They carries this line, and ship worldwide. (At Ichibankao, it retails for $17 USD each, which includes shipping and handling fees).

I am not sure if you are interested in buying Prettia on online auction websites like ebay. Some ebay sellers or private sellers located in Japan, Hong Kong and Taiwan actually sell this product online.

I hope this information helps. Feel free to let me know if you have any further questions. :)

Sincerely,

BA

juanita said...

Hi,

Thank you very much for the review. Do you have any idea how long will this dye last for?

Thank you :)

Beauty Anonymous said...

Hello Juanita,

I haven't had a chance to try Prettia's Bubble Hair Color. This post is basically an introduction to this product. I am so sorry that I am not able to offer my personal experience.

Some beauty blogs that I have come across mention its weak lasting power, while some think its staying power is fairly okay. The lasting power of Prettia's Bubble Hair Color seems to vary from people to people.

I hope the information helps. Again, I am sorry for not being able to answer your question.

Sincerely,

BA

Anonymous said...

mmm... Where could I buy it?

Anonymous said...

I have tried many coloring products. However, this product is really new to me. Where can I buy it? I'm in Taiwan.

Jenny
http://www.wretch.cc/blog/m9n22

Beauty Anonymous said...

Hi there,

A few online retailers carry this product line. Prettia Bubble Hair Dye is available at Ichibankao, Bobodave and Webichi.

* Ichibankao (based in Japan) www.ichibankao.com/
* Bobodave (based in Hong Kong) www.bobodave.com/
* Webichi www.webichi.com/

Ichibankao and Bobodave ship worldwide, while Webichi only ships within the US.

I hope this information helps. Please feel free to let me know if you have any further questions.

Best,

BA

Beauty Anonymous said...

Hi there,

As a matter of fact, more and more local beauty stores and boutiques in Taiwan carry this product line.

As far as I know, the beauty store on the 1st floor of the Dinghao Shopping Center on Zhongxiao E Rd in Taipei sells Prettia. I bought one for my mom from the store when I visited Taiwan last year.

I also came across this thread that mentioned the Sasa store on Zhongxiao E Rd in Taipei carries Prettia.

http://tw.edit.knowledge.yahoo.com/question/question?qid=1009070604734

I am sure there are lots more across the country that also sell Prettia Bubble Hair Dye. What city do you live in Taiwan? Feel free to let me know if you need help finding out where to buy Prettia in your area.

Hope you have a great weekend!

Cheers,

BA

Lulu said...

Hi BA,
I came across your posting as I'm researching Prettia. You mentioned about your mom using it for her gray hair. I'm wondering whether it covers gray hair well ? I also had gray hair since my teenage days. But beside to cover my gray hair, I want to make my hair slightly lighter brown. I wonder whether the color will show more on the gray than the rest of the head. Thanks

Beauty Anonymous said...

Hi Lulu,

I am very sorry for my late reply.

I bought Prettia's bubble hair dye for my mom because I thought this easy-to-use product seems like a perfect solution for her.

But she hasn't used it since then. And I have been meaning to try this item. I am sorry that I am not able to offer my experiences with Prettia foaming hair dye.

However, I did some google research on Prettia. Based on the reviews from beauty bloggers in Asia, Prettia doesn't really give a full coverage for grey hair as the product is not especially designed to cover grey/white hair.

I hope this information helps. Please do let me know if you have any other questions about Prettia.


Sincerely,

BA